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The Personas

Find Your Persona

The Girls

persona aria
persona lily
persona mia
persona kate
persona emma
persona-aria.jpg

ARIA: BOHEMIAN

PROFILE: Aria loves channeling her inner bohemian style. She is free-spirited and doesn’t let anything get her down. She embraces her natural beauty and represents every girl who wants to feel good in her own skin.

HAIR TYPE: Curly and long.

HAIR STYLE: Aria loves to embrace her natural curl to create an effortless look.

LILY: MODERN

PROFILE: Lily is modern, bold, on top of the latest trends. She loves to try new things whether it’s completely changing her style or randomly deciding to colour her a bright, funky colour!

HAIR TYPE: Coloured and damaged.

HAIR STYLE: Lily loves doing different things with her hair, from styling to colouring. She needs the best products to maintain the integrity of her hair.

persona-lily.jpg
persona-mia.jpg

MIA: EDGY

PROFILE: Mia is edgy, chic and independent. She doesn’t let anything get in her way. Everything from her hair to her fashion sense match her strong and erce personality.

HAIR TYPE: Fine, thin and short.

HAIR STYLE: Mia rocks a short and chic hairstyle. Texture and volume-building products.

KATE: PREPPY

PROFILE: Kate is your typical preppy, girly-girl. She loves to dress herself up from her hairstyle to her cute fashion sense. She is polished in every aspect of her life.

HAIR TYPE: Thick and medium length.

HAIR STYLE: Kate loves creating cute style with her hair, whether it’s a side duo, a simple braid or loose curls.

persona-kate.jpg
persona-emma.jpg

EMMA: SPORTY

PROFILE: Emma loves anything sports-related. Her happy place is the gym where she can get a good work out in and gather her thoughts.

HAIR TYPE: Pin straight.

HAIR STYLE: Simple hairstyles - in a pony tail, under a hat.

The Guys

persona-levi.jpg

LEVI: CASUAL

HAIR TYPE: Fine hair.

HAIR STYLE: Minimal styling. Simple.

persona-connor.jpg

CONNOR: FORMAL

HAIR TYPE: Thick hair.

HAIR STYLE: Classic looks.